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Building Business Acumen®  Essentials Executive Overview

Teaching Your Company's Winning Strategy

Research from Harvard reveals that 95% of employees lack awareness or understanding of their company's financial strategy. This alarming gap is a problem worth fixing, and we're here to help. With a track record of successful business acumen development initiatives, and having partnered with 34 Fortune 50 companies, our expertise ensures trainers receive a tried-and-true solution that delivers tangible results.



A train-the-trainer business acumen solution ensures consistent and standardized knowledge transfer across an organization. This consistency is vital for fostering a shared organizational language and understanding of business principles so no employee is underequipped to make the best business decisions.


Scalable and Cost-Effective

Implementing a train-the-trainer solution allows organizations to scale their business acumen training initiatives efficiently. Organizations can build an internal core of trainers who are well-versed in the company’s specific needs and culture. This approach is a cost-effective and sustainable model for ongoing training needs.



To ensure workplace transference, participants create 2-3 action items that they track with a class accountability partner at the end of the class. And, the learning continues with follow-up sessions to review what was learned in class.



The #1 Leadership Skill is Business Acumen

Our Building Business Acumen® Essentials course will help any professional from any industry, understand the big picture of business, align decisions to corporate strategy, break down communication barriers, take advantage of opportunities to grow, and much more. You simply can't be a great business leader without it.

✔︎ Leadership Development

+  Decision-Making
+  Strategy Execution
+  Effective Communication
+  Financial Literacy
+  Continuous Improvement
+  CPE, SHRM, & HRCI Accreditation
+  Employee Resource Groups

✔︎ Alignment Across Teams

+  Shared Goals and Objectives
+  Cross-Functional Collaboration
+  Holistic Business Understanding
+  Breaking Down Silos
+  ​Common Language and Mindset

✔︎ Risk Management and Adaptability

+  Agility and Adaptability
+  Financial Risk Assessment
+  Proactive Approach to Market Changes
+  Innovation Culture
+  Preparedness for Uncertainties

✔︎ Engagement & Performance

+  Connect Margin and Mission
+  Culture of Accountability
+  Empowerment Through Skills
+  Career Development and Advancement
+  Enhanced Job Satisfaction
+  Increased Productivity and Efficiency

We Wrote the Book on Business Acumen

There's only one #1 Wall Street Journal and New York Times bestseller dedicated to the subject of business acumen — we wrote it. Called an MBA in under 180 pages, Seeing the Big Picture captures the basic principles of our customized business acumen training.

Want a copy?


"Many of us (myself included!) work hard to equip leaders and employees with the essentials for business vitality – no one has done so with more fidelity, clarity, and precision than Kevin Cope. The wonderfully accessible tools in this book are the first investment any leader must make to build a sustainably competitive enterprise."

Joseph Grenny, New York Times bestselling coauthor of Crucial Conversations and Change Anything

We're ready when you are.  

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